Data protection policy

Sept. 2023

Personal data (usually referred to as “data” below) is only processed by us to the extent necessary and for the purpose of providing a functional and user-friendly website, including its content and the services offered there.

According to Art. 4 No. 1 of Regulation (EU) 2016/679, i.e. the General Data Protection Regulation (hereinafter referred to as “GDPR”), “processing” is any process carried out with or without the help of automated processes or any such series of processes in connection with personal data, such as collecting, recording, organizing, arranging, storing, adapting or changing, reading out, querying, using, disclosing through transmission, distribution or any other form of provision, comparison or linking, restricting, deleting or destroying.

With the following data protection declaration we inform you in particular about the type, scope, purpose, duration and legal basis of the processing of personal data, insofar as we decide on the purposes and means of processing either alone or together with others. In addition, we will inform you below about the third-party components we use for optimization purposes and to increase the quality of use, insofar as third parties process data on their own responsibility.

Personal data (usually referred to as “data” below) will only be used by us to the extent necessary and for the purpose of providing a functional and Our data protection declaration is structured as follows:

Information about us as controllers
II. Rights of users and data subjects
III. Information on data processing

I. Information about us as controllers

Responsible provider of this website in terms of data protection is:

Swarm Logistics GmbH

Geschäftsführer: Damir Dulović

Königstr. 22

70173 Stuttgart

+49 /0711/ 54 046 403

The complete imprint is available under the following link:

The person responsible for the processing of personal data is the natural or legal person who alone or jointly with others decides on the purposes and means of the processing of personal data.

The person responsible has not appointed a data protection officer for his company.

II. Rights of users and data subjects

With regard to the data processing described in more detail below, the users and those affected have the right

  • for confirmation as to whether data relating to them is being processed, for information about the data processed, for further information about data processing and for copies of the data (cf. also Art. 15 GDPR);
  • to correct or complete incorrect or incomplete data (see also Art. 16 GDPR);
  • to the immediate deletion of the data concerning them (see also Art. 17 GDPR), or, alternatively, if further processing is required in accordance with Art. 17 (3) GDPR, to restriction of processing in accordance with Art. 18 GDPR;
  • to receive the data relating to them and provided by them and to transmit this data to other providers/responsible parties (cf. also Art. 20 GDPR);
  • to complain to the supervisory authority if you believe that the data concerning you is being processed by the provider in violation of data protection regulations (see also Art. 77 GDPR).

In addition, the provider is obliged to inform all recipients to whom data has been disclosed by the provider about any correction or deletion of data or the restriction of processing that takes place on the basis of Articles 16, 17 para. 1, 18 DSGVO teach. However, this obligation does not exist if this notification is impossible or involves a disproportionate effort. Irrespective of this, the user has a right to information about these recipients.

According to Art. 21 GDPR, users and data subjects also have the right to object to the future processing of the data concerning them, provided that the data is processed by the provider in accordance with Art. 6 (1) lit. f) GDPR. In particular, an objection to data processing for the purpose of direct advertising is permissible.

III. Information on data processing

Your data processed when using our website will be deleted or blocked as soon as the purpose of storage no longer applies, the deletion of the data does not conflict with any statutory storage requirements and no other information on individual processing methods is subsequently given.

server data

For technical reasons, in particular to ensure a secure and stable website, data is transmitted to us or to our web space provider by your internet browser. These so-called server log files record, among other things, the type and version of your Internet browser, the operating system, the website from which you switched to our website (referrer URL), the website(s) of our website that you visit, the date and time of the respective access as well as the IP address of the Internet connection from which our website is used.

The data collected in this way is stored temporarily, but not together with other data from you.

This storage takes place on the legal basis of Article 6 (1) (f) GDPR. Our legitimate interest lies in the improvement, stability, functionality and security of our website.

The data will be deleted after seven days at the latest, provided that no further storage is required for evidentiary purposes. Otherwise, the data is completely or partially excluded from deletion until the final clarification of an incident.

Google Analytics

We use Google Analytics to analyse website usage and optimise advertising.

Google Analytics is provided to us by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland). Google processes the data on website usage on our behalf and contractually undertakes to take measures to ensure the security of the processed data.

During your visit to the website, the following data is recorded, among others:

  1. Pages viewed
  2. Orders incl. sales and ordered products
  3. Your behaviour on the pages (e.g. time spent on clicks)
  4. Your approximate location
  5. Your IP address (in abbreviated form)
  6. Technical information such as browser, internet provider, device and screen resolution, etc
  7. Source of origin of your visit

No personal data such as name or contact details will be transmitted to Google Analytics.

This data may be transferred to Google’s servers in the United States. We would like to point out that the same data protection conditions do not apply in the USA as in the EU.

Google Analytics stores cookies in your web browser for a period of two years from your last visit. These cookies contain a randomly generated user IDa that can be used to recognise you when you visit the website again.

The recorded data is stored together with IDs, which enables the evaluation of pseudonymous user profiles. This user-related data is automatically deleted after 14 months. Other data will be stored in aggregated form indefinitely.

If you do not agree to the collection, you will not be able to use this site by rejecting cookies via our cookie settings dialog, which will result in not using the website.


a) Session cookies/session cookies

We use so-called cookies on our website. Cookies are small text files or other storage technologies that are stored and stored on your end device by the Internet browser you use. These cookies process certain information about you, such as your browser or location data or your IP address, to an individual extent.

This processing makes our website more user-friendly, effective and secure, since the processing enables, for example, our website to be displayed in different languages or to offer a shopping cart function.

The legal basis for this processing is Art. 6 Para. 1 lit b.) GDPR, insofar as these cookies are used to process data for contract initiation or contract execution.

If the processing does not serve to initiate or process a contract, our legitimate interest lies in improving the functionality of our website. The legal basis is then Article 6 Paragraph 1 Letter f) GDPR.

These session cookies are deleted when you close your internet browser.

b) Third Party Cookies

If necessary, our website also uses cookies from partner companies with whom we work for the purpose of advertising, analysis or the functionalities of our website.

For details on this, in particular on the purposes and legal basis for processing such third-party cookies, please refer to the information below.

c) Possibility of disposal

You can prevent or restrict the installation of cookies by setting your internet browser. You can also delete cookies that have already been saved at any time. However, the steps and measures required for this depend on the specific Internet browser you are using. If you have any questions, please use the help function or documentation of your Internet browser or contact its manufacturer or support. In the case of so-called Flash cookies, however, the processing cannot be prevented via the browser settings. Instead, you must change the settings of your Flash player in this respect. The steps and measures required for this also depend on the Flash player you are using. If you have any questions, please also use the help function or documentation of your Flash player or contact the manufacturer or user support.

However, if you prevent or restrict the installation of cookies, this may mean that not all functions of our website can be used to their full extent.


If you register for our free newsletter, the data requested from you, i.e. your e-mail address and – optionally – your name and address will be transmitted to us. At the same time, we save the IP address of the Internet connection from which you access our website as well as the date and time of your registration. As part of the further registration process, we will obtain your consent to the sending of the newsletter, describe the content specifically and refer you to this data protection declaration. We use the data collected in this way exclusively for sending the newsletter – it is therefore in particular not passed on to third parties.

The legal basis for this is Art. 6 (1) (a) GDPR.

You can revoke your consent to the newsletter dispatch at any time with effect for the future in accordance with Art. 7 Para. 3 DSGVO. All you have to do is inform us of your revocation or click on the unsubscribe link contained in every newsletter.

Contact requests / contact option

If you contact us via the contact form or email, the data you provide will be used to process your request. Providing the data is necessary for processing and answering your request – without providing it, we cannot answer your request at all or only to a limited extent.

The legal basis for this processing is Article 6 Paragraph 1 Letter b) GDPR.

Your data will be deleted if your request has been answered conclusively and the deletion does not conflict with any statutory retention requirements, such as in the case of any subsequent contract processing.

To manage the cookies and similar technologies used (tracking pixels, web beacons, etc.) and related consents, we use the “Real Cookie Banner” consent tool. Details on how “Real Cookie Banner” works can be found at The legal basis for the processing of personal data in this context is Article 6 (1) (c) GDPR and Article 6 (1) (f) GDPR. Our legitimate interest is the management of the cookies and similar technologies used and the related consents. The provision of personal data is neither contractually required nor necessary for the conclusion of a contract. You are not obliged to provide the personal data. If you do not provide the personal data, we cannot manage your consents.

MyTransport.One or MyT.One application, value-based routing and route planning service

In order for the products to function correctly, certain data must be processed. In all products, contact and address details of the entered data are used, e.g. freight orders, Home Depot, etc., to resolve addresses into geolocations and to enable route and tour planning including optimization. The data is stored in a database and partially cached, i.e. temporarily stored, to increase the calculation speed and enable basic functionality. Further data that is sent to the backend includes the entered vehicle parameters, cost factors of the vehicle and driver, freight parameters, driving and rest times of the drivers.

In addition, when the app is used, the MyTransport.One or MyT.One application continuously sends a beacon, i.e. a message, to the backend with information about the current location of the smartphone and the time stamp. In addition, status changes to the transport orders and the tour are sent to the backend. This enables continuous planning, control and comparison of planned and actually occurring events, e.g. number of freight, shortfalls or excess quantities, stops not made, and other real arrival times and a display of historical tours or tours that have started or have been completed. Precise and estimated geolocations of the vehicles are also required for planning. The IDs of the users and smartphones are transmitted to enable traceability and assignment of events. The data is saved in a database and can be reloaded later by the user.

Muster-Datenschutzerklärung der Anwaltskanzlei Weiß & Partner